I happened to catch a CNN interview with Shintaro Tsuji, the founder of Sanrio. He is the creator of Hello Kitty. Regardless if you like Hello Kitty or not, you’ll be hardpressed not to know what it is. It’s everywhere. The Kitty face is staring right back at you from Ipod covers to oversized stuffed toys.

Personally, I’m not exactly a fan of Hello Kitty because as far as my tolerance goes, it’s too cutesy for me. But then I do know of folks over the age of 50 still going ga ga over the big faced cat. According to CNN, this kitty actually accounted for more than half billion of Sanrio’s earnings. That’s a lot.

Who would have thought a cat like that could bring in such big bucks? Cuteness sells.

On a personal front, I’m basically a dog person. I have no issues with cats though but then my dogs do. In order to ensure peace in the household, I had given up hope of taking in stray cats. Real kitty or Hello Kitty is not found in my household. No danger of cuteness overload here….

Ipod cover

This entry was posted on Tuesday, December 11th, 2007 at 1:04 am and is filed under finance. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.